Good business
starts with people.
I’m Aharon Zeff. I build relationships and partnerships at the intersection of reputation, technology, and business.
01 About me
A long-term view.
A personal approach.
My work brings together people, ideas, and opportunities. At Five Blocks, I focus on business development and the relationships that support digital reputation work.
Over nearly two decades with the company, I’ve worked across client strategy, partnerships, and business development, including overseeing US sales and client account strategy in our New York office.
I’m particularly interested in how technology changes the way people discover information, form impressions, and make decisions—and what that means for businesses and their leaders.
Business development
Understanding what matters to people and finding the right opportunities to work together.
Digital reputation
Connecting business priorities with how organizations and leaders are understood online.
Strategic partnerships
Building relationships with advisers and partners whose expertise complements our own.
02 My approach
Listen closely.
Think broadly.
Build for the long term.
The best conversations begin with curiosity. I value understanding the person, the context, and the bigger picture before deciding where a relationship can go.
Understand the context
Ask thoughtful questions. Find out what matters and what a useful outcome would look like.
Make useful connections
Bring the right people and perspectives into the conversation, with a clear reason for doing so.
Keep showing up
Stay engaged beyond the immediate opportunity. Trust grows through attention and follow-through.
03 / Get in touch
Let’s start with
a conversation.
Interested in digital reputation, a potential partnership, or exchanging ideas? Send me a message using the form, or connect with me on LinkedIn.